People are swiping into relationship apps inside the record number and about 1 / 2 of these folks select because the female, and this can be why this new dating software globe recently tasked the major leadership jobs in order to lady.
In fact, this past year, the absolute most powerful matchmaking programs internationally – Bumble and you will Tinder – were one another manage because of the people. Whitney Wolfe Herd is at Bumble while you are Renate Nyborg was running Tinder.
Just like the scholars which write about dating apps eg Bumble and matchmaking and you will feminism, we had been curious observe exactly how journalists stated during these several girls top a man-ruled, extremely profitable online dating community and in addition we wished to examine that visibility which have how the Chief executive officers represented by themselves for the social media.
I checked out past year’s greatest fifty information reports for each and every lady one came up browsing results. We located a routine regarding sexist and you can patronising coverage. I indexed have a tendency to constant descriptors on the frontrunners and composed around three classes to explain him or her: “young tycoon,” “feminist revenge” and you may “slutty poster son.”
I together with did a google Visualize search and you can checked-out new better one hundred results for per Chief executive officer to see just how a yahoo browse depicted these management. Continue reading “Effective females going right up matchmaking software is actually presented just like the more youthful and you may naughty”